This is a sponsored guest post written by Carl Schwartz on behalf of hotelicopter.
Site publishers and bloggers now have a new content tool at their disposal. If you have travel content on your site, you now can embed detailed hotel information by location or specific hotel. This makes it much more contextual for your readers.
hotelicopter.com launched its latest innovation this week. Going beyond what is currently available, hotelicopter now gives any web site owner the ability to publish detailed, interactive hotel content on their site for free.
hotelicopter, recently named the emerging hotel meta-search site by Piper Jaffray & Co., helps travelers find amazing hotel deals worldwide, including for Las Vegas hotels, Orlando hotels, Chicago hotels, Los Angeles hotels, and New York hotels.
In three easy steps, site publishers can quickly enhance any travel- or event-related content they offer by adding hotel photos, star and user ratings, addresses, and average rates per night.
Here is an example of a specific hotel:
In a recent report, Phocuswright discovered that simple booking engine widgets do not add much value on content sites such as destination marketing organizations (DMOs). The report goes on to state that booking engine widgets are not used very much on DMO sites (Phocuswright Destination Marketing: Understanding the Role and Impact of Destination Marketers; June 2009).
This hotel content is perfect for:
- Web sites that publish articles about specific destinations
- Bloggers focused on specific cities and travel topics
- Event organizers who want to offer local hotel choices to attendees
- Sports organizations
- Family sites (weddings, reunions, parties, funerals, etc)
- School web sites
Pretty cool content to offer your readers. To start building your own hotel card widget, visit h2go.hotelicopter.com and follow the very simple instructions.
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